Leaders Brainstorm Ways to Reach the Next Generation

With many of Local 21 Members and Leaders nearing retirement, it’s critical to recruit the next generation of activists.  At the January 24 Delegate Assembly, nearly 100 Members from across the Bay Area brainstormed ways to reach out to newer, sometimes younger colleagues.  The session was led by Jim Potterton, Ph. D., labor instructor at San Jose City College.  Suggestions included holding meetings outside the office, using social media more strategically, publicizing Local 21’s achievements more widely, and organizing social events.  We’ll send more examples of the thoughtful and interesting ideas with the next Express.

New Oakland City Councilman Abel Guillen gave the keynote address, thanking Local 21 for helping in his election and urging unions to continue fighting for social justice.  Delegate Assembly attendees accepted the Local 21 budget report, heard an update on the San Francisco office move, and recognized November election volunteers and PAC fund donors.  Recently reelected Executive Committee Officers were also sworn in.

To see more photos of the Delegate Assembly, visit Local 21’s flickr page.